In temporary: A surge of pretend Twitter accounts claiming to be Amazon staff has flooded the microblogging website with anti-union sentiment and reward for the corporate’s working circumstances. The deluge of tweets arrives simply as votes are being tallied on the firm’s Bessemer, Alabama, warehouse that may resolve if its staff unionize.
Twitter has suspended many of those accounts, most of which have been created in the previous couple of days. They use handles that start with “AmazonFC,” adopted by a primary identify and a warehouse designation.
“What bothers me most about unions is there’s no ability to opt out of dues,” @AmazonFCDarla tweeted, despite the fact that Alabama state legislation prohibits this. “Amazon takes great care of me,” she added.
The BBC highlights one other account that wrote, “Unions are good for some companies, but I don’t want to have to shell out hundreds a month just for lawyers!” It later modified its profile image after being uncovered as a faux.
Amazon didn’t even actually strive with this one lol pic.twitter.com/Q9dyTzKqns
— Tim Sullivan 🐋 (@timjsully) March 29, 2021
The format of those faux accounts’ handles can also be utilized by Amazon’s ambassadors. In 2018, the corporate started the ambassador program, which includes staff sharing constructive experiences of working on the agency on social media—you are unlikely to see them point out urinating in bottles.
Without revealing particular numbers, Amazon confirmed “many” of the accounts do not belong to its staff. “Many of these are not Amazon FC Ambassadors—it appears they are fake accounts that violate Twitter’s terms. We’ve asked Twitter to investigate and take appropriate action,” stated an Amazon spokesperson.
This is so nice. Remember these extraordinarily actual Amazon staff who have been tweeting good issues about working there? Well Leo is now Ciera, Michelle is now Sarah, Rick is now James, and many others. pic.twitter.com/q5LgITjMQ4
— Karen Weise (@KYWeise) January 30, 2019
Twitter advised the BBC that Amazon ambassadors are topic to the positioning’s guidelines on spam and platform manipulation. It added that any non-parody accounts impersonating or falsely claiming to be affiliated with an organization may be briefly suspended or eliminated; parody accounts should embrace disclaimers of their bios.
Amazon discovered itself in the midst of one other PR catastrophe final week after claiming its staff do not urinate in bottles and that it was a “progressive workplace.”
Image credit score: Sheila Fitzgerald